2025 JUROR
Jennifer W. Fife Circonflex
Executive Creative Producer, Music Supervisor // Advertising
Montreal
With 15 years of experience at the intersection of music, marketing, and media, Jennifer is the award-winning Executive Creative Producer and Music Supervisor at CIRCONFLEX who has led sonic branding, original music and music strategy for some of the world’s most influential brands. She has shaped music strategies for clients like PayPal, Maybelline, and La Roche-Posay - driving up to 200% increases in engagement on brand-owned social media.
Jennifer’s work has earned top industry recognition, including a Gold Clio for Instacart Sonic Branding and both a Bronze Clio and an AMP Award for her work with CBS. Previously, she served as Executive Producer at SixtyFour Music and as a Producer at Antfood, where she collaborated with agencies and global brands such as Google, Apple, Starbucks, Verizon and Netflix to deliver high-impact audio solutions across media.
Her foundation in the music industry includes years of experience working with Grammy-winning and nominated artists like Medeski Martin & Wood and The Wood Brothers, building successful campaigns that led to #1 Billboard chart positions. Jennifer holds a Master’s in Music Business and is a lifelong musician with a rich background in classical performance, having played flute in orchestras and ensembles across the U.S. As both a musician and a producer, she seamlessly bridges the creative and business sides of music supervision and production - bringing structure to the creative process and creativity to strategic planning.
